Subter is for everyone but it's especially for those who are concerned about privacy. Today, on the Internet, we're constantly under surveillance. Data collecting trackers are prevalent on every website you visit and implicit in all the social networks you participate in. According to a study by Ghostery:
... trackers that collect data on internet users' online behavior are present on at least 79 percent of websites (unique domains) globally. Web tracking has become so pervasive that approximately ten percent of websites send the data they've collected to ten or more different companies (unique tracker domains). In terms of web traffic, 15 percent of all page loads on the internet are monitored by ten or more trackers. According to the study, tracking scripts from Google (60.3 percent of page loads) and Facebook (27.1 percent) are the most prevalent.
You could always just turn it off. You could exclude yourself their game and opt out. "But everyone I know is there!" and "I'll have to convince everyone to join me over on that other network in order to be secure" are common responses to opting out. And those are valid points. There are plenty of legitimate reasons to use a social network. They do provide value to their users. You've spent time connecting with people on these networks. You coordinate events and share information on these networks. How then, can you be both social and secure at the same time?
Subter is the answer to this problem. Subter allows you to leverage your existing social connections while simultaneously allowing you to communicate securely. Subter leverages your social connections and creates a channel for communications on top of the platforms you like to utilize.